PRSA Dallas

Welcome to our new website! PRSA Dallas is the top-tier, professional public relations and communications organization in Dallas. Serving more than 300 public relations practitioners in North Texas, the chapter is comprised of unparalleled public relations and communications talent who impact all facets of the business-to-consumer and business-to-business markets in the North Texas region. We are agency leaders, corporate communication practitioners, crisis communication experts, investor relations executives, strategic counselors to the C-suite, media relations and social media gurus, freelancers, “wordsmith” pros and so much more.

We strive to increase and develop the knowledge, skill set and abilities of our members, honing their potential for leadership. PRSA Dallas members leverage the power of professional networking, educational programs and partnerships to open doors in their own career paths and gain a seat at the table as a trusted advisor. Join today!

The Pegasus Awards recognize the most outstanding public relations and strategic communications efforts in the Dallas area. Members, non-members and students are invited to submit entries. The deadlines are approaching, so act quickly!

2014 Details:
Window of eligibility: 12 months – July 1, 2013 to June 30, 2014

Early bird deadline: 5 p.m. Central, August 1, 2014
Final deadline: 5 p.m. Central, August 22, 2014

Awards luncheon: November 7, 2014

Awards contact: Lisa Vasquez, APR,

Deadline for Pegasus entries has ended.

For more information click  here.

We thank our 2014 Pegasus Awards sponsors for their generous support::  Promotional Sponsor, PR Newswire and Luncheon Sponsor, Ketchum PR.



Member Spotlight

PRSA Dallas VP Sandra Duhe, Ph.D., APR,
has been elected to the PRSA College of Fellows and will be officially inducted in October during the PRSA 2014 International Conference in Washington, D.C! Sandra will be the eighth PRSA Dallas member to be inducted in the College of Fellows.

The College of Fellows is an honorary organization within PRSA comprised of more than 300 senior practitioners and educators, each of whom has left a significant footprint on the public relations profession. Created in 1989 as part of a PRSA initiative focused on the future of public relations, election to the College is considered the pinnacle of a professional’s career. College members are seen throughout PRSA and the profession serving in Chapter, Section and national leadership positions, mentoring students and professionals, teaching, and engaging in professional practice.

Sandra began her career as a financial analyst before serving as a public affairs manager for Conoco, Mobil and then ExxonMobil with extensive experience in brand management, media relations, community outreach and crisis/risk communication. She earned graduate degrees in public relations, applied economics and political economy while in the industry and made her transition to the classroom in 2004. In 2012, she joined SMU's faculty to lead the new bachelor of arts in public relations and strategic communication program and now serves as chair of the Division of Communication Studies. She is an active member of the Commission on Public Relations Education and the PRSA Educators Academy board of directors.



Right to Left:  Laura Moore, Sharon Larkin, Carolyn Covey Morris and Mary Stanley