Leadership Development Program

PRSA Dallas Leadership Program

The PRSA Dallas leadership development program is designed to develop and enhance leadership competency within the chapter. The pilot program consisted of a series of three boot camps for participants who are either new to leadership roles or looking to expand their leadership confidence. The program equips participants with foundational leadership frameworks, skills, and strategies that they can apply to chapter service, other professional endeavors, and their personal lives.

The program is provided as a member benefit for current members of PRSA Dallas and is limited to a class of 15. Participants must be a member of the Dallas chapter and have at least five years of professional experience to apply or be nominated to participate in the class. A selection committee reviews all applications and prioritizes members who have demonstrated a commitment to the chapter through volunteering.

Key Outcomes:

Participants will have greater comfort, confidence, and competence:

  • Identify targeted outcomes of participants' work that clearly align with and advance the organizational mission and professional goals
  • Develop strategies and plans of action that clearly and effectively support participants in achieving desired outcomes
  • Make decisions and apply skills and competence to contribute to the overall leadership capacity of the organization
  • Create a stronger, more supported and knowledgeable leadership group that serves the organization and seeks to bolster and enhance the board, as well as organizational programming and operations


Participant Expectations:

  • Full participation in ALL three sessions for the yearlong program
  • On-time arrival
  • Engage in discussions with peers (asking questions, sharing tools and learnings, etc.)
  • Readings or videos
  • Organizational sleuthing - applying questions and inquiries at work based on topics covered in class
  • Reflection - either individual or in online discussion group, often sharing what you have tried or observed
  • A robust interest in PRSA Dallas and an active interest in becoming a PRSA Dallas leader
  • Active participation in the chapter


2020 Applications Will be Accepted in March.