PRSA Dallas Newsletter: What's New in January Print

President's Message

Greetings, PRSA Dallas community! What are your goals this year?

As your 2019 chapter president, one of my goals is to enhance the member experience. Our board members and committees are already working on new programming, member benefits and ways to engage diverse audiences. Tell us how PRSA Dallas can help you meet your communications goals in 2019.

If you haven’t been with us in a while, our Jan. 18 breakfast with Amazon communications leader Kristin Graham is a great opportunity to jump back in. As a special offer for this program, we’re welcoming IABC Dallas members with a 10 percent discount. I hope to see each of you there!

Cheers to your 2019,

Brooke Traister, APR

[email protected]

Brooke Traister

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Monthly Event

Breakfast with Amazon communications leader Kristin Graham

Join PRSA Dallas on the morning of Friday, Jan. 18 for our 2019 kickoff event, "The Nerd Strategy: Using Data as a Communication Superpower." Presented by Kristin Graham, employee communications leader from Amazon Web Services, you'll learn insights about today’s evolving audiences and how we can be flexible to meet their messaging needs. She will present lots of “nerd facts” about how information can be made more bite-sized and how to stretch our own comfort zones. This event is sponsored by Visit Dallas. Registration is open now on!

Kristin Graham

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Upcoming Events and Opportunities

Work Smarter, Not Harder, in 2019: Feeling overwhelmed already with your resolutions and goals for 2019? Learn how to get beyond the daily PR grind and earn better results without being tethered to your phone 24/7. Join a FREE webinar that will teach you how to set boundaries without annoying coworkers or clients, and also learn time-saving tech tips to get control of your inbox. It's presented by popular PR trainer Michael Smart, who gave a sold-out workshop to our chapter a few years ago on a different topic. Register here for the Jan. 10 webinar.

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2018 Individual Awards

Congratulations to the 2018 winners of PRSA Dallas chapter's individual awards. These members have gone above and beyond in their service to the chapter and their communities, and we thank them for their dedication.

  • Member of the Year: Aisha Fletcher and Whitney Strittmatter, Brinker International (shared)
  • New Member of the Year: Jeff Cheatham, TrizCom
  • President’s Award: Nelli Tokleh, Dala Communications
  • Norm Teich Award: Zakiyah Johnson, Texas Instruments

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New Members

Please welcome our new PRSA Dallas members:

Sunny Mackey, Director of Community Engagement, City of Denison, Texas

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PRSA Dallas Chapter News

Meet your 2019 officers

Congratulations to our newly elected PRSA Dallas officers for 2019!

PRSA Dallas chapter officers 2019

Pictured here, from left to right:

  • Malizy Scruggs, APR, vice president
  • Christi Matthys, APR, treasurer
  • Brooke Traister, APR, president
  • Rachel Deems, secretary
  • James Shackelford, APR, president-elect

More information about our 2019 board of directors is available on

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PRSA Membership

January membership promotion

Act on those New Year's resolutions, PR pros! Widen your professional network and access free tools by joining PRSA. New members can use promo code RESOLUTION19 to waive the initiation fee – a $65 savings! Join PRSA today and add Dallas chapter membership to maximize local benefits.

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APR Spotlight

Earn your APR in 2019!

Is earning APR certification one of your resolutions for 2019? This could be your year! Learn more about how the APR can set you apart in your career. Stay tuned for more information on upcoming chapter prep sessions.

APR Graphic

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DFW Communicators Job Bank

Looking for a job? Need to fill a position?

Check out the DFW Communicators Job Bank, a collaborative project providing a single source of news, jobs, events and freelance listings for all sponsoring organizations.

Recent postings:

EMRA Assistant Editor

American College of Emergency Physicians Irving, TX

Content Developer/Communication Coordinator

Corporate Federal Credit Union Plano, TX

Director of Communications and Marketing

Fort Worth Academy Fort Worth, TX

Marketing Associate

Synerzip Addison, TX

Digital Media Specialist

Texas Woman’s University Denton, TX

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About PRSA Dallas

The Dallas Chapter of PRSA serves more than 300 strategic communications professionals in North Texas. The chapter was founded in 1950, just three years after the founding of the national society. PRSA Dallas provides members with a variety of professional networking opportunities and services, such as the DFW Communicators Job Bank, a monthly newsletter, professional development programs, monthly meetings, mentoring programs and college outreach programs.

Connect with us:

Facebook: PRSA Dallas

LinkedIn: PRSA Dallas Chapter

Twitter: @prsadallas

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