2024 Pegasus Awards Winners

Congratulations to the 2024 PRSA Dallas Pegasus Awards Winners

On behalf of the PRSA Dallas Honors and Awards Committee, we are pleased to announce our 2024 Pegasus Awards Winners. These include Pegasus Award winners and Award of Honor recipients in each eligible category and Special Awards for individuals and teams.

Each year the Pegasus Awards call for entries opens in August for work produced between August of the preceding year through July of the current year. Stay tuned for news about the Pegasus Awards to help you plan and enter and be part of the biggest celebration of public relations, communications and marketing in North Texas.

2024 PRSA Dallas Pegasus Awards Winners

PROGRAMS
 

Community Relations

Pegasus Award Winner   

Meow Wolf Grapevine

Promoting Youth Creativity: Meow Wolf and SPARK! Dallas Partner for the 2024 Prismatic Art Pop-up Experience, Showcasing Artistic Development Through Strategic PR


Award of Honor     

Three Box Strategic Communications for Irving Flood Control District Section III

Flood Control District Boosts Community Awareness  

Reputation / Brand Management

Pegasus Award Winner   

Meow Wolf Grapevine

Meow Wolf: Matt King Mystery Grand Opening and Programming Press Launch          

Award of Honor     

Arca Continental Coca-Cola Southwest Beverages, Grit Productions, Sparkfarm, Storefront Music, Sunwest Communications and Trace Element

Big Red Truck: A Musical-Inspired Ad for A Texas Coca-Cola Bottler    

Events & Observances

Pegasus Award Winner   

TrizCom PR for Total Eclipse DFW

Total Eclipse DFW 

Award of Honor

Buckner International

Even Stronger: Buckner Mexico’s 15th Anniversary        

Internal Communications  

Pegasus Award Winner   

Arca Continental Coca-Cola Southwest Beverages Grit Productions and Sunwest Communications

Fizzing with Excitement – Building Employee Engagement at Coca-Cola Southwest Beverages         

Marketing Communications 

Pegasus Award Winner
Choctaw Casinos & Resorts and Tony Fay PR

Choctaw Casinos & Resorts - Where the Players Play   

Award of Honor     

Purina and Golin Dallas

Fueled By Pro Plan

Crisis Communications      

Pegasus Award Winner   

City of Plano, Texas

Weathering the Storm: Plano’s Strategic Crisis Communications During a Citywide Severe Storm Emergency

Public Service 

Pegasus Award Winner   

MarketWave for Oncor

Oncor Super Safe Kids       

Award of Honor     

A. Larry Ross Communications for Open Doors US

Open Doors World Watch List 2024

Most Effective Campaign Under $10,000 Budget

Pegasus Award Winner   

Genuine Article for Julien's Auctions

ZZ Top Memorabilia Auction Strikes a Chord With Local Media

Award of Honor     

Genuine Article for Discount Tire

A Penny for Your (Tire Safety) Thoughts   

PROJECTS    

Media Relations

Pegasus Award Winner (Tie)        

Buckner International

Shining Hope in Lubbock  

Genuine Article for The Salvation Army

A Winning Recipe for Awareness 

Award of Honor     

Burson

Scoring Big Wins for the Dallas Sidekicks  

Social Media    

Pegasus Award Winner   

Genuine Article for Forest Forward

A Forgotten Theater Cemented to Memory

Award of Honor     

The George W. Bush Institute and Golin Dallas

The Fine Print

Publications     

Pegasus Award Winner   

Buckner International

Buckner Today Magazine: Sharing Impact Strategically

Digital Communications     

Pegasus Award Winner   

CKP

McHiring in North Texas     

Award of Honor     

Buckner International

Texas Traditions: Rangerettes and Buckner Retirement Services

Most Effective Influencer Promotion   

Pegasus Award Winner   

BizCom Associates

Neighborly Home for the Holidays  

Award of Honor

The Salvation Army of North Texas and Genuine Article

Influencers Give in Style to Break Donation Record for Nonprofit          

Best in Show    

Programs    

Meow Wolf Grapevine

Promoting Youth Creativity: Meow Wolf and SPARK! Dallas Partner for the 2024 Prismatic Art Pop-up Experience, Showcasing Artistic Development Through Strategic PR

Projects  

CKP

McHiring in North Texas     

SPECIAL AWARDS

Norm Teich Award

Thomas Bennett, FleishmanHillard

President's Award for Outstanding Service to the Chapter

John Ponzio, JBP Consults

PR Executive of the Year 

Tony Fay, Tony Fay Public Relations

PR Professional of the Year          

Melissa Grych, Buckner International

Young PR Pro of the Year 

Loren Thum, BizCom Associates

Large Agency of the Year

Jackson Spalding

Small Agency of the Year

Cooksey Communications

Small Corporate or In-house Team of the Year  

Buckner International Communications Team